Nina Akbar Tandjung, getting fresher even though she is getting older

Increasing age did not have a significant effect on Nina Akbar Tandjung, founder of the Indonesian Colors Foundation.

KOMPAS/RADITYA HELABUMI

Nina Akbar Tandjung

Increasing age does not seem to have a significant effect on Nina Akbar Tandjung (64), founder of the Indonesian Colors Foundation. Nina was present as one of the resource persons in the focus group discussion (FGD) with the theme "Preserving Cultural Heritage and Reimagination of Museums and Cultural Heritage in Indonesia”, at Kompas Tower, Jakarta, Thursday (18/4/2024), still looks fresh and beautiful.

"Oh, really? Maybe because you're used to seeing me with my hair tied up. Today, my hair is just like this," Nina responded to criticism about her appearance. Yesterday, she appeared with a relaxed style, wearing a red batik outfit with a short haircut.

Not only does her face shine, the physical appearance of the woman named Krisnina Maharani is also still good. The wife of politician Akbar Tandjung often travels to many cities for her foundation's activities. In a week, she usually moves to several cities.

He exemplified that traveling from Jakarta to Solo has become a common thing for him. In his hometown of Solo, he manages at least two major things. His hotel, Roemahku Heritage Solo, which is a historic building, and Kratonan Cultural House, a museum and cultural education facility on Manduro Street, Solo.

KOMPAS/RADITYA HELABUMI

Program Director of Bakti Budaya Djarum Foundation Renitasari Adrian, cultural observer Nina Akbar Tandjung, designer Edward Hutabarat (left to right) while taking part in a limited discussion with the theme "Preserving Cultural Heritage, Reimagining Museums and Cultural Heritage in Indonesia" which was held in collaboration with daily Kompas and the Directorate General of Culture, Ministry of Education, Culture, Research and Technology at Kompas Tower, Jakarta, Thursday (18/4/2024).

When talking about cultural education facilities, including museums, Nina suggests that we should also pay attention to more current marketing strategies. "For example, through social media," she said.

According to him, social media is an effective medium to inform various things about the cultural house he manages, and also attracts visitors.

The Instagram account of the Kratonan Cultural House is active, for example, and always posts many things related to what is in the museum and its activities, including up-to-date information such as interesting spots in the museum for taking photos. Through this approach, the museum can attract young people and dispel the stigma that museums are boring and uninteresting places. As a result, young people visit the museum that Nina manages.